The foundation of any market technology stack is the quality of the data
Master data management solutions provide a single source of truth for an enterprise's most critical data, such as customer, product, and supplier information. This ensures that all enterprise applications, such as ERP, CRM, PLM, and EPM, are working with the same accurate and up-to-date data.
Master Data Management Strategy
Your master data is where it all comes together. Today's enterprise must relay on various systems with key functions operating in concert to produce the best data. Our decades of experience and various specialists can help you assure your core data is reliable, accurate, compliant and up-to-date.
Marketing Automation Platforms
Menna Associates are experienced with a broad range of today's tomorrows and yesterdays most sophisticated marketing automation platforms. If you're seeking a knowledge source familiar with thew strengths and weaknesses of each and how to combine various systems together for best outcomes we can help.
CRM Management
All of this connects at the customer level. Customer Relationship Management is the central point where you need your systems and client requirements to match. If this part of the system isn't maximized you can count on competition to work to exploit that. A full CRM review will help assure you're not missing key contact points in your CRM systems.
Content Management Systems
Today's web based CMS Software is growing very rapidly in terms of complexity and power. Mastering the connections between these and your core marketing data will make a significant improvement to your ROI. We have the experienced specialists who can make those connections happen.
